jueves, 13 de octubre de 2011

Honesty in the Mexican Federal Government and the Netflix service

Some of us believe in the honesty of the government officials of today's (2011) Mexican Federal Administration.

They wanted to become government—after decades of being opposition—mainly to fight corruption. Have they been able to do anything valuable over this?

Netflix should be a good informer concerning their experience in Mexico. Have they been able to get through easily? If they haven't, what are the main obstacles they have encountered?

As you enter the Netflix page with your Mexican account, you will find way less titles than in the USA page. Why is that?

And if you have a tablet or smartphone, forget the application in Mexico! It is not available, yet. "Yet", at least that's what they say—the Netflix Mexican personnel.

The service in Mexico is excellent. If you have a connection that actually provides 5 megabits per second or above, you will be able to watch lots of movies in HD! And if your tablet or smartphone, or your PC or MAC have an HDMI cable, you will be able to watch it all on your LED or LCD flat screen!

The streaming system used by Netflix is simply excellent. The application is simple but does everything you might have ever wanted in a movie watching application. Start a movie or documentary, a TV series or what-have-you. Then stop it and go away from your computer or turn it off. Then, later on, go back to your computer, connect to your Netflix account and, voila! It's all there again, ready to start streaming exactly where you left it.

You never need to get aggravated by interruptions! Simply stop it, take care of "urgent" stuff and then continue watching where you left off. And you don't need to worry about space in your computer. Why would you need any storage for pieces of information that are securely stored for anybody at the Netflix servers?

The drawback: you need to be within an active, live, Internet connection. No downloading available. But for $99 Mexican pesos monthly and an Internet connection—about $500 monthly—of 5 megabits per second or more the entire humankind history in movies and documentaries is there at your absolute service.

Maybe the Mexicans need to be aware of certain facts that might become obstacles to a better life experience in their country: the monopolies. Showing movies is a business. Whoever becomes a distributor of movies is after the money in it. We pay to watch movies at the large theaters. That's where most movie productions recover their investment and generate their main profits. After that, the DVD's and BD's (Blue Ray Disk) bring in the second profit stage. Netflix means the 3rd stage, and probably the one with the most solid future.

The business monopolies in Mexico are extremely aggressive and very difficult to deal with. They don't see business as a service, but simply as way to generate income. The customer—you, the guy who pays—is the least concern for the Mexican mean business person. And this is like this simply because there isn't enough consumer consciousness; instead, there is a tendency to blame the government for all the private businesses deficiencies.

And in a way, some government officials accept bribes to issue permits to entities that might not mean a real good service to the consumer. And the other way around is sadly true, too. Business concepts that are of great value for the consumers are punished with red tape simply because such businesses consider that the law should favor them. And it does. It's the middle person—empowered government officials—that make things difficult, ultimately in detriment of the consumers' experience.

Hopefully, Netflix will be able to find the right way to do things and become a service with the full capabilities of its concept. It would be regretful if it settled for a lower class business service, as if the Mexicans were a second or third class consumers.

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